Not On The High Street corporate blog

Notonthehighstreet.com is a unique British e-commerce market place for small and independent sellers.

Brief

Redesign the blog, combining a Multisite WordPress instance into a single coherent, branded website. Their ever increasing multi-device audience drove the need for a responsive website.

What I did

Together with my colleagues at UI Farm, I worked with Notonthehighstreet.com’s creative department to implement the responsive redesign in WordPress. We created custom WordPress plugins to fit the client’s needs.

Features

• Fully branded, responsive website.
• WordPress installation using a combination of custom WordPress plugins and UI Farm’s responsive framework.
• Subtle use of animations to enhance the user experience.
• Social media integration from platforms such as Twitter and Instagram.

Responsive implementation

• “Hero” and featured posts.
• Social integration.
• Sticky navigation.
• Animated headers.
• Customisable Call to Actions and Search.

WordPress custom integrations

• “Hero” post WordPress template with customisable background image.
• WYSIWYG Visual Composer, with custom modules tailored to the client’s requirements.
• Custom functionality to show all the media included in the post.
• Social integration.

Media gallery

• Sharing capabilities on every image.
• Based on the editor’s choice, a Call to Action links either to the full screen gallery or to the product’s shop page.

Responsive full screen gallery, showing all the media included in the post.

Client review

We were really pleased with the results of working with UI Farm. We challenged them with our request for two beautiful and on brand WordPress websites with a tight time frame. They delivered on time and on budget and were very flexible on the minor changes we wanted to make. Iain McNeill, Head of Product