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Design

The purpose of placebo buttons

If you ever needed to cross a busy road in any city, chances are you wondered whether pedestrian buttons actually make your waiting time shorter.

Some of them probably don’t: they’re called placebo buttons. They do have a purpose though, as explained in this 2018 article by Jacopo Prisco on CNN. My long-time curiosity has finally been satisfied, and I hope yours will be too.

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By Silvia Maggi

I'm a UX Designer based in Italy. I strive to create meaningful, user-centric experiences. On my blog, I write about about design, tech, their implications in our lives and the occasional photography work.

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